The Investment in Social Media Marketing
Understand social media marketing costs to budget effectively and set realistic ROI expectations.
Organic Social Media Costs
Consider staff salaries, content creation tools, scheduling tools, and stock photography.
Paid Social Media Advertising
Platform-specific costs vary. Start with testing budgets before scaling.
Content Production Costs
Allocate budgets for video content, graphic design, and influencer partnerships based on your goals.
Expected ROI
Expect 3-6 months to see organic results. Paid advertising offers faster returns with ongoing optimisation.
