NoeticMinds Consulting’s KPO & BPO Services for Targeted Outreach
NoeticMinds Consulting stepped in with a tailored strategy, harnessing the power of KPO-BPO voice campaigns for a personal, direct outreach approach.
Here’s how NoeticMinds helped SSDJ achieve their goals:
- One-on-One Calling Campaign: With a clear target demographic of HNI families, NoeticMinds initiated a one-on-one calling campaign. The team crafted a customized invitation message for each potential client, showcasing SSDJ’s heritage and the exclusivity of their jewellery collection.
- Offer and In-Store Engagement: Prospective customers were informed of special in-store offers and promotions, incentivizing them to visit SSDJ’s showroom. Each call highlighted the exceptional quality and legacy of SSDJ’s jewellery, increasing customer interest.
- Impressive Engagement: With over 60% engagement rate on calls, the campaign successfully resonated with the audience, encouraging them to take action and explore SSDJ’s offerings.
- Lead Generation in Goa and Northern Maharashtra: Following the campaign’s success, SSDJ expanded its reach into new territories. NoeticMinds provided dedicated lead generation support to continue building awareness in Goa and Northern Maharashtra.
- Customized KPO and BPO Solutions: Leveraging NoeticMinds’ expertise, SSDJ tapped into efficient knowledge and business process outsourcing solutions, creating a cost-effective, sustained presence without the need for large-scale ATL campaigns.
- With NoeticMinds’ support, SSDJ was able to maintain a steady stream of leads, setting the foundation for long-term relationships with new clients who appreciate both the brand’s rich history and its personalized approach.
Outcome: Strengthening a Century-Old Legacy for the Future
The voice campaign not only drove in-store traffic but also positioned SSDJ as a sophisticated brand with a personal touch, setting it apart from the larger players in the market. By partnering with NoeticMinds Consulting, SSDJ effectively:
- Increased Brand Awareness within key HNI demographics, surpassing traditional advertising limitations.
- Achieved a 60% Engagement Rate, a significant success for a targeted voice campaign.
- Expanded Reach and Lead Generation efforts, especially in regions where the brand previously had minimal presence.
With NoeticMinds’ continued KPO and BPO support, SSDJ is well-equipped to sustain and grow its legacy across generations, reinforcing its reputation and expanding its client base.
Client Testimonial
Amar Daddi
CEO
Shubhsangam Daddi Jewellers
Conclusion For brands like SSDJ that lack the budget for traditional large-scale marketing, NoeticMinds Consulting offers an ideal alternative—personalized voice campaigns and effective lead generation that directly engage the right audience. Through this collaboration, SSDJ not only preserved its heritage but also positioned itself as a modern, customer-focused brand in an increasingly competitive market.